About Us

Loki & Daisy were born under bullets on the frontline of Ukraine. A brave female dog, cared for by soldiers, gave birth to six puppies amidst the chaos. When Loki and Daisy were just six months old, tragedy struck — a grenade explosion took the lives of their mother and four of their siblings, leaving only these two tiny survivors.

They were rescued from a place no animal should ever know and brought to safety. But I could not leave their story behind. What happened to them is happening to countless dogs and cats every day: innocent animals caught in circumstances they cannot escape, left without protection, without homes, and without a voice.

I could not turn away. I brought them to England and named them Loki and Daisy, giving them the love and safety they so desperately needed.

This website was created from my passion to help more animals like them. Every product you see here — every collar, lead, and accessory — carries a purpose beyond style and quality. Profits go toward rescuing dogs and cats, bringing them to safety, and giving them the chance to live without fear.

Loki and Daisy are not just the names of this brand.
They are a reminder of why it exists.

This is my promise: to turn survival into hope, and love into action — for every animal that deserves a second chance.